At GTM.io
Taylah strengthens the visibility and consistency of GTM.io’s market presence.
As Social Media Specialist, she translates commercial direction into structured, high-quality digital execution across channels. Working closely with GTM Partners, she ensures messaging is applied with clarity, discipline, and consistency so that narrative does not just exist, but is seen, reinforced, and amplified.
Her role sits firmly within the Execution layer of the GTM.io model. She supports:
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Organic social strategy and channel management
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Founder and partner profile amplification
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Campaign rollout across digital platforms
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Content scheduling, optimisation, and performance refinement
Taylah understands that social media is not noise. It is repetition of positioning, reinforcement of authority, and disciplined visibility in the market. Her focus is on maintaining quality standards, protecting brand integrity, and ensuring every piece of content contributes to commercial credibility.
Before GTM.io
Before joining GTM.io, Taylah founded and operated Cinnamon Social, a creative studio supporting businesses with brand and digital presence development.
She worked hands-on with clients across:
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End-to-end social media management
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Brand identity development
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Squarespace website design
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Photography and visual content creation
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Video editing and short-form digital production
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Business setup and digital foundations
Through her own business, Taylah managed client accounts directly, overseeing strategy, execution, and refinement. Her approach is detail-focused and cohesive, ensuring that each brand’s digital presence feels intentional rather than fragmented.
She is known for building strong client relationships and bringing a calm, organised, and practical approach to creative work.
Beyond GTM.io
Based in Adelaide, Taylah enjoys life along the South Adelaide coast, where she spends time running, walking her two dachshunds, and exploring local wineries.
She has a long-standing passion for thoughtful design and previously launched her own baby clothing brand, combining creativity with entrepreneurship.
Whether cooking at home or working on creative projects, she values balance, simplicity, and intentionality. The same considered approach shapes the way she works with clients and contributes to the GTM.io team.
Much like her work in copy, it’s about attention to detail and bringing small elements together to create something meaningful.